In this new weekly column, Wycombe Wanderers will provide Chairboys fans across the town and beyond on their preparations for their next match.
This season is historical whatever the outcome, as Gareth Ainsworth’s men are playing in the Championship – the second tier of English football for the first time in their history.
And so far, Wanderers have had a ‘welcome to the Championship’ reality check, with a narrow 1-0 home defeat to Rotherham on the opening day, followed by a hammering against Blackburn at Ewood Park seven days later.
READ MORE: Wycombe fans wanted on prime time TV football show before Swansea match
But good days will come this season, as the club is nothing but a ball of positivity, as they prepare for their next match, which is at home to Swansea City.
Speaking ahead of Saturday’s match, the club’s head of media & marketing, Matt Cecil, said: “Like football fans across the world, we at Wycombe Wanderers are glued to the news channels, eagerly awaiting positive signs of a return to football grounds of the loyal supporters who are the lifeblood of their respective clubs.
“But until that time arrives, the show has to go on, in this completely ‘new normal’ society that we find ourselves in.
“Preparations for our first season in the Championship have made it one of the busiest periods in recent history – and that’s just with the volume of calls made to and from Gareth Ainsworth’s mobile phone!
“While he’s been strengthening the squad and readying the team for the challenges to come, the stadium has undergone a series of renovations to meet EFL regulations, improve the fan experience, and generate new revenue streams for the club.
“Many of these developments can be seen during tomorrow’s fixture with Swansea City, which will be broadcast live by Sky Sports and countless TV networks around the globe.
“Lower league clubs such as ours used to preach that ‘football isn’t a TV show’; fans shouldn’t stay at home and watch Premier League match from their sofas, but instead should experience the thrill of a live match at their local club.
READ MORE: 'We don’t want to be forgotten' - Ainsworth on up-and-coming Championship 'ride'
“Now, as a result of a global pandemic whose implications nobody could have predicted, football is ONLY a TV show, and as such, clubs have needed to adjust from selling tickets and hot dogs to streaming passes and digital advertising.
“New floodlights have been installed to ensure the lighting levels are adequate for evening matches which are selected for television broadcast, while LED pitchside advertising is now in place on three sides of the ground, creating better exposure for club sponsors and greater income for the club.
“Super-fast wifi and new large TV screens are being installed throughout the stadium, and – when supporters are back – they can expect greatly improved fan zone experiences, improved retail offerings, first-class food and drink provisions and plenty more entertainment to guarantee a great day out.
“In the meantime, fans are able to watch all matches, either on Sky Sports (when broadcast live) or on iFollow, the club’s online TV platform.
“Printed match programmes can be ordered online and delivered to your door before kick-off, and there’s a live studio show to be enjoyed on YouTube in the build-up to each match.
READ MORE: Wycombe's play-off heroes win several club prizes at end of season awards
“The Championship adventure has captured the interest of the whole community, and there’s no doubt that an exciting post-Covid future awaits the football club and its town.
“But for now, pop a beer in the fridge, turn the telly on, and roar the boys on to success from the comfort of your home.”
Wycombe’s home match against Swansea will kick-off at 12.30pm on Saturday, September 26.
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