A new store selling Nordic homeware has revealed plans to open in the Eden Shopping Centre soon.
The Danish homeware store Søstrene Grene announced it was coming to High Wycombe to the Eden Shopping Centre this summer.
Home interior enthusiasts can soon shop the brand’s trendy Scandinavian-inspired range to make their houses “hygge”, meaning contentment, warmth and belonging.
The 345 sq. store will boast furniture, kitchen products, seasonal decorations, craft, DIY, gift wrapping, school and office products.
Co-owner and CEO of Søstrene Grene Mikkel Grene said: "We are very excited to introduce the residents of High Wycombe to the wonderful world of Søstrene Grene, as we continue to share our Danish concept of 'hygge' around the UK”.
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The High Wycombe launch is part of the brand’s expansion in the UK and the south of England following the recent openings in Cheltenham and Wandsworth.
Søstrene Grene’s UK venture partner Richard Power, who runs the brand’s stores in the country, said: “This year is turning out to be a very special one for Søstrene Grene and we look forward to our first venture in Buckinghamshire. Eden Shopping Centre is the perfect location and we’ll be in the company of a great selection of retailers.”
To date, the family-owned company has more than 265 stores in 16 countries.
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