Tom Kerridge is teaming up with Hovis, the popular British bakery brand whose headquarters are based in Bucks.
The iconic 135-year-old bakery announced that the local celebrity chef has chosen their buns for the Butcher’s Tap & Grill's burgers.
Based in Marlow, the Michelin star chef relaunched butcher shop and grill restaurant earlier this year.
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Tom and his team of executive chefs have put together a takeaway menu that includes a range of burgers and hotdogs with an assortment of sides and desserts.
Tom Kerridge said: “For me, Hovis is an iconic British brand that I have loved for years so having this association with them and the opportunity to introduce the delicious Hovis premium burger buns in the Butcher’s Tap & Grill.
“I am confident our diners will love them as much as I do.”
The buns will be used at the eatery from today (April 19) for takeaway before The Butcher’s Tap & Grill opens for full restaurant dining on May 17.
They are part of the new Bakers Since 1886 range which includes white and seeded variants of the half cob loaves and mature cheddar cheese topped rolls that launched in supermarkets this month.
We’ve added delicious rolls to the NEW Bakers Since 1886™ range. These Premium Burger Buns and Cheese Topped Rolls are perfect for a summer BBQ or picnic.
— Hovis Bakery (@hovisbakery) April 19, 2021
Premium Burger Buns are available at Asda stores today, with both rolls available at Waitrose stores from 21st April. pic.twitter.com/ZMihOJHRz3
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Nina Shanahan, Head of Marketing for Hovis, revealed it was a "huge honour" to joining forces with the TV chef.
She said: “We are thrilled to be partnering with Tom Kerridge.
“He shares our love and passion for amazing food, so it’s a perfect pairing.
“To have a renowned British chef choose Hovis Premium Burger Buns for their restaurant is a huge honour and it’s a testament to the incredible taste and quality of the new range.”
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